Nike isn't selling shoes, it's selling aspiration! | BTG EMBERS #027 #gobeyondthegrind #shorts
56s595 views
Episode Summary
What this one's about
This conversation explores how brands like Nike tap into our deepest desires, selling more than just products—they sell the aspiration of who we want to be. It's a look at how activating emotion behind the scenes fuels that connection.
Join Tosin Omotayo, Allen Charles and Kay Fanilola on this episode to go beyond the grind!